SEO & SEM

SEO is a one-time investment offering long-term returns, knocking on every door to grow your business. Our talented team can provide a roadmap for your SEO strategy and drive solutions that ensure when your prospective customer conducts a keyword search; your page will appear on the first results page.

Our approach to SEM and PPC strives to make the heights advantage of your spending to ensure that every click counts. We are laser-focused on getting you high-quality leads and the skyrocketed revenue your business deserves.

Does Your Business Facesome of these challenges?

  • Unable to generate leads or traffic
  • Mobile unfriendly website
  • Diminished website traffic
  • Website is not SEO optimized
  • High bounce rate

We are dedicated to overcoming all of these challenges and driving amazing results with our SEO & SEM

Solutions Covered UnderOur SEO & SEM

Organic Search
Our knowledge of advanced SEO tools and technologies and our deep understanding of search engine algorithms will help you dominate your online results and ensure long-term traffic growth, insulating your website from potential risk.
SEO Audit
We conduct on-page, off-page, and technical competitive analyses to understand your current SEO dimensions and that of your competitors. Based on this step, we move to the next, which is keyword research, to find you the best ones for boosting your page ranking.

The main goal of an SEO audit is to make your website search engine friendly and provide you with clear actions for what is needed to rank higher; An SEO Audit can identify and fix any problems that hold back your website from ranking higher.

Technical Optimisation
Implementing the right keywords in the text and creating backlinks is not enough for SEO and to show up to prospects on the first results page; SEO optimization is just an integrated part of the whole SEO process, sitemap implementation, Setting up Javascript, robos.txt files, metadata, heading structure, etc. are also crucial so search engine bots can crawl around your website with ease and index its pages and contents.
Keyword Research & SEO Content Writing
One of the critical factors for getting your website visible and getting it to the top of search engine research pages, “SERP,” is understanding your targeted customers and knowing how they search for your services or products, which is the foundation of your website and content.

To perform well online, you need to develop and optimize your content with SEO; remember what type of content is valuable to the readers, which will substantially impact your SEO strategy and sales.

Our SEO content writing and optimization services are done by content experts backed by years of marketing experience and SEO best practices.

Link-Building Strategy And Analysis
A professional link-building strategy and analysis can empower your website in front of google crawlers. Link building is not just an addition; it must be one of the fundamentals of the SEO strategy for the domain’s sake. Are you thinking about creating a solid link profile with high-quality links? Look no further.
On-Page SEO
Your on-page SEO refers to optimizing your web pages to rank higher and increase traffic. On-page SEO gives you broader control over your website optimization compared to off-page SEO, which involves external factors, which is why on-page SEO is a crucial component of any SEO strategy.

Our on-page SEO plans provide assessment and analysis of your website and recommend variable options for improvement to meet the best practices of SEO. Our plans include optimizing elements such as meta descriptions, title tags, and header tags.

Competitor Analysis
You can only stay ahead of the competition if you perform competitor analysis and get a deep insight into his strategies, product, and even priorities to identify the gap, which our competitor analysis search provides you.
Measurement & Reporting,
One of SEO’s best practices is breaking down the collected data from an SEO audit and keyword research. As Squid Nomad, we believe in the power of data-driven decisions, and that’s why our talented team prioritizes measurement and reporting in all of our digital marketing efforts.

After implementing your tailored and bespoke plan, we keep tracking and optimizing your website performance. Finally, we will present our findings to you in a straightforward manner. So you can better understand your website’s current performance and the opportunities for improvement.

Pay-Per-Click (PPC) Advertising
We understand that the paid advertising landscape is highly competitive and the importance of targeting your ideal customer at the right time and place. We are dedicated to helping our clients stand out from the crowd and reach potential customers actively searching for products or services like yours.

Our PPC management services are designed to increase your search engine visibility, provide immediate results, and maximize your digital advertising success.

Conversion Rate Optimization "CRO"
Conversion Rate Optimization is the key to unlocking your website’s true potential. In today’s competitive market, you need more than driving traffic to your website; what truly matters is converting that traffic into sales, leads, or sign-ups. That’s what our talented team know how to do.

We examine every touchpoint of customers’ journey to ensure a unique user experience and analyze every aspect of your website to identify what’s not functioning and how to fix it to transform your company into an agile and data-driven culture with a sharp focus on customer acquisition and retention strategies.

Our comprehensive CRO service includes a range of techniques, such as customer journey mapping, persona development, qualitative and quantitative analysis, usability testing, A/B testing, and post-test analysis.

App Store Optimization "ASO"
Over 40 % of apps are discovered through app store searches, and over 5.6 million apps are available in the App Store and Google Play. This makes searching in the app store the most used method for discovering and downloading new apps.

It is essential to make your app discoverable to stand out in the crowd, and ASO is the most cost-effective mobile marketing tactic. Our global ASO experts have worked with hundreds of apps. They are willing to craft the ultimate strategy to ensure complete app discovery and assist in boosting your app to the top of search rankings, increasing downloads, and ensuring sustainable and robust growth.

Are Your BusinessFacing Some OfThese Challenges?

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A lack of specific objectives for a marketing campaign can result in ineffective marketing strategies.

No Defined Goal
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if the strategy is not aligned with the business goals, your marketing campaigns will not drive the desired results.

Effort Not Getting Goals
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Too many goals lead to inefficiencies, lack of focus, and a reduction in the impact of the marketing campaign.

Too Many Goals With A Limited Budget
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Many business owners struggle with ineffective marketing strategies and poor execution of marketing efforts. due to a lack of expertise and industry knowledge.

Lack Of Expertise
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Marketing can be a resource-intensive process for a time, personnel, and equipment. Many businesses may not have the resources to handle it.

Inadequate Resources
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For small business owners, a limited budget can limit the scope of a marketing campaign and often let it takes a back seat. This can create a need for more cost-effective and optimized marketing strategies.

Limited Budget

Don't make your business miss out! on the way to the first page on SERPand hand over the process to people who know the field!

Frequently Asked Questions

Is crawl error report important?
Running a crawl error report is a crucial tool that helps you identify missing pages and broken links which affect your search engine ranking.
How dangerous is the duplicated content on my website?
Duplicated content may confuse the search engine about which page to rank. Eliminating the duplicated content will improve your ranking on the search result page and protect you from being penalized.
What is the difference between SEO & SEM?
SEO’s primary goal is to drive your website’s organic ranking in the search result, while SEM involves paying for advertising space on search engines like Google and Bing to drive more traffic to your website.
What is the difference between on-page and off-page SEO?
On-page involves keyword optimization and meta tags, while off-page involves backlink building and improving domain authority.
Can I do SEO and SEM on my own?
Yes, you can, but SEO & SEM are complex, time-consuming processes, and even little mistakes can lead to ineffective results.